White Castle corporate HQ experiential & creative.
The team at Bluewater partnered with M+A Architects to design and build both technology integration and experiential touchpoints within the new 80,000 Square Foot White Castle Corporate Headquarters. With flexibility, longevity and holistic experience at the forefront of the design, the new White Castle Home Office is redefining corporate office space in the modern world. The dynamic and inviting floor plan removes communication barriers through integration of an open seating concept. Elimination of the walled-off, passé office structure serves as a catalyst for better collaboration through design. Walking into the front lobby space, visitors experience the ultimate Craver culture with bold experiential elements nodding to the rich White Castle history and brand.
The new space honors the heritage of the White Castle brand, utilizing subtle hints of white brick and timeless graphics associated with the history of this well-known name brand. Engaging team members and visitors alike through cohesive, experiential design throughout the office leaves an impression on all who enter.
